Skip links

Consulting Service

Consulting Services

Ready to Take Your Business to the Next Level?

Hey, I’m Darren Blatt — aka D-Money — and I’ve been deep in the performance marketing game since the very beginning… all the way back in 1997.

I’ve always been an affiliate at heart, and I specialize in B2B marketing — helping companies grow through smart partnerships, creative strategy, and powerful industry connections. Over the years, I’ve naturally become the center of what’s happening in our space — like the Pied Piper of digital marketing, always leading the charge and drawing the right people together at the right time. I’ve always been an innovator in this industry, helping pave the way for what performance marketers are doing today. From payment processing to video streaming, podcasting, converting traffic, and more — Darren and his crew from way back are the real innovators of the game. And we’re still innovating today.

You might know me as the founder of the Affiliate Ball, performance marketing’s biggest and best event since 2011. But before that, I was throwing events under the name The Players Ball — starting all the way back in 1999 through 2011, alongside the biggest B2B performance marketing trade shows. From day one, we consistently drew over 2,000 invited industry guests at each event, making it one of the largest and most anticipated networking experiences in the space.

Over the years, Affiliate Ball has hosted legendary artists like Snoop Dogg, T-Pain, Method Man, Sean Paul, Fat Joe, and Busta Rhymes, with speakers like Gary Vaynerchuk, and special guests like Evander Holyfield and 50 Cent.

I’m also the creator of the AFFY Awards, performance marketing’s highest honor, founded in 2012 — now a formal gala spotlighting the top superstars in our space. This year’s AFFY Awards Gala is partnered with Lead Generation World and lands in San Diego on January 4th.

And yes — I like to go big. We even had Jeff Ross, the Roastmaster General, co-host the AFFYs with me and Mike Ferree, roasting winners just before he lit it up on the Tom Brady Roast on Netflix. So when I say I think differently — I mean it.

I also co-founded AFFY Expo, and I’ve united the industry with Affiliate Ball Meetups across the globe — in Toronto, Miami, LA, Fort Lauderdale, Denver, and more.

Why Work with My Marketing Firm?

Because in this space, 80% is who you know and 20% is what you know — and Darren’s Marketing Firm has built a career mastering both.

I’ve helped countless companies level up by plugging them into powerful circles, offering creative strategy that actually fits their brand, and giving them real opportunities to grow.

Whether you’re a network, affiliate, service provider, or B2B brand — working with my Marketing Firm means you’re finally leveraging deep experience, elite networking, and bold strategy.

I’ve built an industry database of over 90,000 from years of performance marketing events and shows

But let me be clear — clients do not get a copy of my database

That said, if you need to be connected to the right people, chances are… I already have their direct contact info and can make it happen

I’ve helped businesses land their next big client through strategic introductions

I’ve come up with fresh ideas and branding angles that separate you from the noise

What You’ll Get When You Join Me

I’m only taking on a few select clients, and I want every single one to feel the value from day one.

Here’s what’s included:

$13,000 in Promotional Value — Yours FREE

As a thank-you for coming onboard and a signal that I’m all-in on your success, my Marketing Firm is offering the following bonuses at no extra charge:

  • Promotion in the Affiliate Ball newsletter (Over 20,000 past guests)
    • A text link and one-liner about your business
    • Valued at $2,000 per send, sent 4x/month = $8,000/month in exposure
  • Complimentary “Baller Package” Sponsorship at our next Affiliate Ball in New York
    • Includes logo exposure and next-level networking at the biggest party in performance marketing
    • $5,000 value

You’ll be getting $13,000 worth of B2B promotion just for signing on — because I want my clients to feel this consulting is more than worth the money. This is my way of saying thank you, and showing you Darren’s Marketing Firm is committed to your growth.

Then We Roll Up Our Sleeves

You’ll also get:

  • One dedicated meeting per week (up to 1 hour)
  • Constant support and collaboration via email, text, or Zoom
  • And if you’re in Los Angeles, I’m happy to stop by your office in person if that’s how you roll
  • A personalized performance dashboard to track your campaign’s success in real-time
  • Monthly strategy reviews to optimize leads, calls, or conversions
  • Access to our exclusive market insights for smarter decision-making
  • Custom creative brainstorming sessions to spark innovative ideas for your brand

Let’s Make It Happen

If you’re ready to think bigger, connect smarter, and make real moves — Darren’s Marketing Firm is here for it.

Fill out the form below and tell me about what you’re working on. If it feels like a fit, I’ll reach out and we’ll set up a call.

Let’s build something great together.

— Darren “D$” Blatt

Founder of Affiliate Ball & AFFY Awards

Co-Founder of AFFY Expo

MarketingFirm.com

Leave a comment